Business Manager GOTO Academy - Amsterdam

GOTO Academy NL is a business unit of Trifork BV, based in Amsterdam.

The Amsterdam office specializes in large-scale & high-performance application development, machine learning, microservices and agile development methodology.

GOTO Academy NL supports the consulting business by staying on top of the latest tech trends, and by positioning Trifork as an innovative company and trusted source of tech knowledge and expertise. It also provides a platform for our developers to consolidate their knowledge by developing and delivering specialized training and workshops.

In addition to the Academy, GOTO also organizes annual conferences in Amsterdam, Berlin, Copenhagen and Chicago. While your focus will be the NL Academy, there will be the opportunity to collaborate with the conference teams, where it is mutually beneficial.

This role is what you make it!


  • Proactively identifying potential customers/companies and approaching them to discuss their training needs
  •  Identifying meetup groups and visiting these meetups for creating brand awareness and generating interest for GOTO Academy NLPreferably work in our office in Amsterdam, if needed on-site at the customer
  • Assisting in organizing and promoting small (free) events or hosting community events to raise awareness for the GOTO Academy / Conference
  • Monitoring leads from, for example, visitors to our free events or coming in via our lead-generating channelsBe involved in expert knowledge sharing by attending conferences and participating in meetups
  • Starting and initiating Sales and Marketing activities for the training
  • Registering training attendees and sending confirmations
  • Planning the training calendar based on market demand and interest, that is, what’s hot?
  • Reviewing the Academy NL budget with the finance team and keeping it on track
  • Writing short promotional texts for newsletters, posters, brochures, online advertisements and social media channels
  • Coordinating and organizing the logistics for the training sessions with the support of the office manager


  • 2+ years relevant work experience: this doesn’t need to be in tech. Do you have experience as a business owner, growth hacker, marketer, salesperson, events manager… or?
  • Energetic and enthusiastic with a positive attitude
  • Highly organized with a strong focus on results
  • Ability to work independently and not afraid to seek assistance and ask questions
  • Entrepreneurial spirit: the drive to make something great even better
  • A HBO or WO degree in any discipline. Ideally, this would be in a commercial field such as marketing, commercial economy, communication or digital media, but this is not fixed


  • Experience in the tech field, or a high technical aptitude
  • Can speak Dutch at a conversational level, or have a willingness to learn
  • Demonstrated experience in growing a business


  • Dynamic team and modern management without hierarchy
  • International work environment
  • Macbook Pro or high-end Dell laptop (OS of choice)
  • Occupational pension scheme
  • Flexible hours and possibility to work from home when suitable
  • Optional health insurance package
  • Table tennis football competitions with colleagues, and other social events
  • Free all-you-can-eat lunch
JOB LOCATION: Amsterdam, Rijnsburgstraat 9-11
CONTACT: Adele Carpenter, IT Community Manager of Trifork Amsterdam –
Office: +31 615 619 420

@recruiters: wij werken niet met recruiter’s op dit moment, dus gelieve geen contact op te nemen naar aanleiding van deze vacature,maar nog belangrijker: ook geen kandidaten benaderen met deze vacature. Wij zien het als een eerste selectiecriterium of mensen in staat zijn ons zelf te vinden en de stap te nemen hun CV toe te sturen – dank.

Think why work for us!

At Trifork we’re always on the look-out for people who combine a passion for technology with an ability to perform as team players. We believe we offer these great job characteristics :

Think knowledge share! We organize cutting edge knowledge share environments with our leading industry developer GOTO conferences, GOTO nights, tech meetup sessions and much more.

Think new Open Source technology! We develop software within the latest Open Source technology sphere for example ElasticSearch, Neo4J , CQRS / Axon Java8, Docker and the latest Spring stuff to mention a few.

Think continuous learning! With us you can learn from your colleagues and industry experts … and we hopefully from yours.

Think new challenges! Our projects are highly challenging and we only accept excellent quality.

Think passion! Software development is our passion.

Think entrepreneurship! We encourage new ideas and to support and participate in several start-ups in healthcare, internet -of- things, big data, hospitality and education.

Think super cool culture! We believe small is beautiful! Everyone knows each other – You have a say in what we do; our culture is open & highly informal.

About Trifork
Trifork is an EU based IT company designing, building, and implementing custom software using advanced open source technologies. Enthusiastic innovators and passionate professionals from Trifork work together with customers on solving complex IT problems. Trifork offers open, trustworthy, and transparent management. We at Trifork are focusing on:

Ongoing investigation and adoption of new technologies: through continuous education and knowledge sharing via GOTO Conferences, GOTO Academy, and GOTO Nights, we recognize which technologies are (too) hot or have cooled down ;-). Thus Trifork experts are able to help customers to use these in their disruptive solutions and projects.
Advanced projects: Today, the most predictable problems have already been automated and are often offered as an off-the-shelf solution, leaving behind customers with exceptional situations or specific problems that often lead to developing custom software. Trifork delivers project teams for custom solutions in area of Web & Mobile applications, Search & Big Data solutions, and architecture and infrastructure platforms. Open source technology and an agile approach are the keys for projects with Trifork.
New product development: when there is an issue that has not been solved yet, a new open source product is born. Examples are Spring, Elasticsearch and AXON, the CQRS Java Framework.
Often a solution developed in collaboration of Trifork and customer’s team is evolving into a new product that becomes a foundation for a separate spin-off company. A few examples are Trifork Learning Solutions ( – the QTI Assesment Engine, Brightcenter ( – educational apps, DinDanSocial ( – a hospitality based social network, and The Surface Network ( – Smart Floors.