Marketing Consultant - Amsterdam

Trifork Netherlands is looking for a Marketing Consultant eager to work in a highly innovative organisation!

Trifork is a fast-growing, innovative software company which was founded in Denmark in 1996. The Group has offices and operates all over Europe and North America. At Trifork, you will work with highly skilled and cross-functional development teams who specialise in high-performance big data platforms, machine learning, and modern Microservices architectures based on Event Sourcing, DDD and CQRS principles.

At Trifork, we focus on the adoption of new technologies, efficiency and on-time delivery of advanced projects and new рrоduсt development. As our Marketing Consultant, you will be responsible for promoting a variety of our services, based on these innovative technologies, in the Dutch speaking area.

In the role of a Marketing Consultant, you will be working with the technical team of CTOs to understand our technology focus and competencies. You will also be working with the sales and business development team to understand the customer and partner landscape. The marketing strategy at Trifork Netherlands is strongly focused on lead generation, branding and recruitment. You will also be working closely with our Marketing Consultant in Denmark to effectively execute on Trifork’s overall branding strategy, through our global online channels.

Your responsibilities:

  • Updating the target market and target persona
  • Strong collaboration with the sales team
  • Understanding the market and competition
  • Recommend and execute on a simple but effective marketing strategy and operational plan
  • Branding, communication and collateral creation
  • Lead generation via offline and online channels
  • Coordinating with the GOTO Academy and GOTO Nights
  • Evaluation and reporting of the marketing campaigns
  • Building employer branding to attract new talent
  • Close collaboration across Trifork offices in Europe to strengthen global marketing and increase Trifork awareness and interest

IN MORE DETAIL:

Lead Generation

  • Develop and implement the marketing campaigns and activities based on the operational plan
  • Plan & implement marketing events with the sales team
  • Manage the follow up process with the sales team
  • Monitor the campaigns and report results

Event Management

  • Target and/or organise industry events, such as Meetups, conferences, customer events
  • Coordinate the speaking opportunities with the CTOs
  • Handling of event logistics
  • Design and develop conference booth material, such as roll-up banners, posters, gadgets, swag, etc.
  • Work closely with the event organisers, such as GOTO Conference, NLJug, DDD and diverse Meetups

Online Marketing (B2B)

  • Organise webinars on technical topics and create online video content
  • Write and publish a regular technology newsletter
  • Prepare and publish corporate website updates
  • Coordinate publishing on the blog
  • Maintain Trifork’s presence on the social media channels

Marketing & Sales

  • Work with our in-house graphic designers to create all marketing collateral, including datasheets, case studies, flyers, news, etc.
  • Understand the customer projects and support sales team with targeted marketing collateral or activities
  • Monitor online channels and use lead scoring to target the hot leads for the sales team

Requirements

  • Minimum 2-3 years marketing experience within an IT-related company
  • Analytical skills within web, SEO and social media
  • Experience in developing sales and marketing collateral and event management
  • Good presentation skills
  • Excellent communication skills in Dutch and English
  • Experience in Marketo and Hubspot

Soft skills

  • Entrepreneurial attitude
  • Proactive approach
  • Strong communicator

Benefits 

  • Dynamic team and modern management with no hierarchy
  • Competitive salary, company pension plan
  • Table soccer competition with colleagues
  • Do what you think is right (and be right) attitude
  • All-you-can-eat lunch for free
JOB LOCATION: Amsterdam, Rijnsburgstraat 9-11
APPLY AT: jobs.amsterdam@trifork.nl
CONTACT: Kristian Ladefoged, Trifork Amsterdam – jobs.amsterdam@trifork.nl
Office: +31 20 486 2036

@recruiters: wij werken niet met recruiter’s op dit moment, dus gelieve geen contact op te nemen naar aanleiding van deze vacature,maar nog belangrijker: ook geen kandidaten benaderen met deze vacature. Wij zien het als een eerste selectiecriterium of mensen in staat zijn ons zelf te vinden en de stap te nemen hun CV toe te sturen – dank.

Think why work for us!

At Trifork we’re always on the look-out for people who combine a passion for technology with an ability to perform as team players. We believe we offer these great job characteristics :

Think knowledge share! We organize cutting edge knowledge share environments with our leading industry developer GOTO conferences, GOTO nights, tech meetup sessions and much more.

Think new Open Source technology! We develop software within the latest Open Source technology sphere for example ElasticSearch, Neo4J , CQRS / Axon Java8, Docker and the latest Spring stuff to mention a few.

Think continuous learning! With us you can learn from your colleagues and industry experts … and we hopefully from yours.

Think new challenges! Our projects are highly challenging and we only accept excellent quality.

Think passion! Software development is our passion.

Think entrepreneurship! We encourage new ideas and to support and participate in several start-ups in healthcare, internet -of- things, big data, hospitality and education.

Think super cool culture! We believe small is beautiful! Everyone knows each other – You have a say in what we do; our culture is open & highly informal.

About Trifork
Trifork is an EU based IT company designing, building, and implementing custom software using advanced open source technologies. Enthusiastic innovators and passionate professionals from Trifork work together with customers on solving complex IT problems. Trifork offers open, trustworthy, and transparent management. We at Trifork are focusing on:

Ongoing investigation and adoption of new technologies: through continuous education and knowledge sharing via GOTO Conferences, GOTO Academy, and GOTO Nights, we recognize which technologies are (too) hot or have cooled down ;-). Thus Trifork experts are able to help customers to use these in their disruptive solutions and projects.
Advanced projects: Today, the most predictable problems have already been automated and are often offered as an off-the-shelf solution, leaving behind customers with exceptional situations or specific problems that often lead to developing custom software. Trifork delivers project teams for custom solutions in area of Web & Mobile applications, Search & Big Data solutions, and architecture and infrastructure platforms. Open source technology and an agile approach are the keys for projects with Trifork.
New product development: when there is an issue that has not been solved yet, a new open source product is born. Examples are Spring, Elasticsearch and AXON, the CQRS Java Framework.
Often a solution developed in collaboration of Trifork and customer’s team is evolving into a new product that becomes a foundation for a separate spin-off company. A few examples are Trifork Learning Solutions (www.trifork.com/qti-player) – the QTI Assesment Engine, Brightcenter (www.brightcenter.nl) – educational apps, DinDanSocial (www.dindansocial.com) – a hospitality based social network, and The Surface Network (www.thesurfacenetwork.com) – Smart Floors.